Horst Dassler was witness to history in the making. The legendary swimmer Marc Spitz won 7 gold medals in a single Olympic games, making Spitz the most decorated athlete in Olympic history. This incredible feat inspired Dassler – a visionary entrepreneur – to create a line of swimwear dedicated to the world’s best swimmers.

The arena brand was created by sports visionary Horst Dassler, son of the Adidas and created the new performance swimwear brand known today as arena.

In 1973, he founded the swimwear manufacturing company Horst Dassler's inspiration was Mark Spitz. At the 1972 Olympics Spitz made history swimming his way to seven Olympic gold medals and setting the world record in all seven events. One year later in 1973 Dassler launched Arena with cutting-edge competitive swimwear. Arena is one of the longest-running, and most popular performance swimwear brands today. Established in 1973 by Horst Dassler - son of Adidas founder Adolf Dassler, the brand is dedicated to providing top quality, competition-grade swimwear that would give the wearer an advantage in speed and better range of movement while in the water. Shaping Swimwear Discover more Discover more.

Spitz's legendary performance in 1972 inspired sports visionary Horst Dassler to jump into the world of competitive swimwear and launch arena in 1973. The Mark Spitz Capsule Collection was created to respect, honor and inspire. Horst Dassler (12 March 1936 – 9 April 1987) was a businessman who was the son of Adolf "Adi" Dassler, founder of Adidas. Horst Dassler founded Arena, a swimwear company, and became chairman of Adidas, and at the time of his death it was the world's largest sporting goods manufacturer with affiliates in 40 nations. Horst himself was known as the father of sports sponsorship as a result of Horst Dassler, 51, the chairman of Adidas, the world's largest sporting goods manufacturer with affiliates in 40 nations, died April 10. The cause of death was not reported. Nach Horst Dasslers Tod wurde der Rechtsanwalt Albert Henkel einige Monate lang Adidas-Chef.

Horst Dassler tog, tillsammans med modern Käthe Dassler, över Adidas efter sin fars död 1978 och drev firman fram till sin död 1987. Dassler var även viktig person inom fotbollsvärlden, där Adidas alltid haft en central roll, och hade nära kontakter med Fifa-presidenten João Havelange .

Launched in 1973 by inspirational sports-lover, entrepreneur, and sports sponsorship pioneer Horst Dassler, Arena was the first swimwear company to engage in textile and fluid dynamics research in a quest to develop the fastest, lightest, smoothest and most durable products for both the competitive and recreational swimmer. Home; ARENA; Arena Swimwear, Goggles, Race Suits, Kickboards, Pull Buoy's, Backpacks, Swim Bags, Fins Arena Swim was established in 1972 by Horst Dassler son of addidas fonder and quickly realized it was time to establish a swimwear company after witnessing Mark Spitz winning 7 gold medals and setting 7 world records in the 1972 Munich Olympics, to this day Arena are one of the largest Horst Dassler is Founder at Arena Italia SpA. View Horst Dassler’s professional profile on Relationship Science, the database of decision makers.

Horst Dassler didn’t live to see Adidas’s day of reckoning; he died of cancer in 1987 at the age 51. His death sparked another family battle for control of the company, this time between his two children (Adi Jr. and Suzanne), who owned 20 percent of Adidas shares, …

Arena was founded by Horst Dassler in 1973. Horst was on the pool deck at the 1972 Munich Summer Games when Mark Spitz won his 7th Gold medal and set his 7th World Record. This ultimately inspired Dassler to create an aquatic swimwear brand today known as Arena. Arena offers some of the best high-performance racing suits currently available. Horst Dassler, Adidas, and the Commercialization of Sport "referred as Horst Dassler in this analysis " is a Harvard Business Review (HBR) case study used for MBA & EMBA programs.

Arena was created in 1973 by Horst Dassler, son of Adidas founder Adolf Dassler, in order to manufacture competitive swimwear. The president of Horst Dassler and Adidas designed the most competitive swimwear in the entire world. Women’s arena sports swimwears are available for all sizes and shapes.
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At Arena we understand that all athletes are driven to win, whether it be to stand on the podium or to achieve their personal best, the end goal is always a win.

At Arena we understand that all athletes are driven to win, whether it be to stand on the podium or to achieve their personal best, the end goal is always a win.
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Horst Dassler's inspiration was Mark Spitz. At the 1972 Olympics Spitz made history swimming his way to seven Olympic gold medals and setting the world record in all seven events. One year later in 1973 Dassler launched Arena with cutting-edge competitive swimwear.

21 relations. Horst Dassler: | | | |Horst Dassler| | | | | World Heritage Encyclopedia, the aggregation of the largest online encyclopedias available, and the most definitive Horst Dassler (Herzogenaurach, 12 de março de 1936 — Herzogenaurach, 9 de abril de 1987) foi um empresário alemão, notório por sua carreira à frente da marca de calçados esportivos Adidas.

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3. Aug. 2020 Der deutsche Konzern verkaufte die kriselnde Sparte. Product types: Swimwear, Swim Bags, Swim Equipment; Summary: Competition

It has subsidiaries in France, Germany, and the United States, and also operates through a global network of distributors and licensees, with presence in over 100 countries around the world. 2019-08-20 Arena S.p.A. is a German manufacturing company of competitive swimwear created in 1973 by Horst Dassler.

Nach Horst Dasslers Tod wurde der Rechtsanwalt Albert Henkel einige Monate lang Adidas-Chef. Henkel hatte schon nach dem Tod von Adolf Dassler dessen Witwe und die Schwestern von Dassler beraten. Er installierte eine komplizierte, wenig effiziente Führungsstruktur.

The change of leader and certain strategic decisions nearly caused bankruptcy for Adidas.

is a German manufacturing company of competitive swimwear created in 1973 by Horst Dassler. The company is currently Shop the Arena swimwear selection at D&J Sports Swim Shop. The Arena Brand was created by sports visionary Horst Dassler, son of the Adidas founder and The arena brand was created by sports visionary Horst Dassler, son of the Adidas founder Dassler immediately started forming plans for a swimwear company 3. Aug. 2020 Der deutsche Konzern verkaufte die kriselnde Sparte. Product types: Swimwear, Swim Bags, Swim Equipment; Summary: Competition Arena S.p.A. is a German manufacturing company of competitive swimwear created in 1973 by Horst Dassler.